Interesting Facts Of Retail Loyalty Program That Will Impact Your Sales
Being a leading customer loyalty and analytics company in Dubai, we at Yegertek have something special for you in store. Be ready to attain a whole new perspective and vision for retail loyalty program solutions after reading further.
We have discover 7 staggering facts for you that will change your approach towards your retail loyalty programs in UAE:
- 86% of retailers willingly join hands with websites & apps that concentrate on wide-ranging deals, cashback & loyalty.
It is recommended for retailers to make sure that they collaborate with websites or apps which can help their business with more sales opportunities. For instance, Amazon comes with a platform that enables several retailers in selling their products online. Through the platform, they get to create sales and product deals while avoiding losses that could arise because of bad sales.
- 72% of retailers prefer mobile marketing to induce in-store sales
Mobile marketing is rapidly becoming the next big thing when it comes to enhanced customer loyalty and improve sales. Retailers are now choosing to rely on browser-based advertisements as well, which can show relevant products to the end-user. Retailers should be looking for websites and apps which offer better discounts. Also, targeting the correct audience too is very important in order to achieve ultimate retail loyalty program solutions.
- 84% customers will not be coming back to a retailer in case of a bad experience while returning a product.
Every step of closing a deal with the customer counts as an equally vital aspect of customer experience. Retailers should ensure that product returns are be in charge in customer-friendly manner. Even the smallest of bad experiences can drive customers away forever.
- 78% of shoppers will buy more in the long run if a retailer has free returns.
Customer retention can be achieved by offering convenient product returns for the customers. Good experiences, as stated in the previous statistic, matter a lot. Similarly, free returns also have a solid impact on the customers’ mind-set, making them think positively towards the retailer’s brand.
- 56% retailers give credit to the increase in sales revenue as the most important facet of their loyalty program
Retailers firmly believe that offers and discounts directly result in improved sales, which further ensures customer growth and expanding brand awareness. With a steep rise in sales, the overall customer engagement towards and into the brand campaigns increases. This as a result paves the way for robust customer tired loyalty.
55% retailers extend praiseworthy acknowledgement to new customer growth as the front-running factor of their retail loyalty solutions
Almost as highly rated as the growth in sales – an increasing customer base is also considered pivotal in contributing towards retail loyalty solutions. In Dubai, competition in the market is vigorous and hence, customer acquisition in itself is as big a challenge as customer retention. Thus, achieving new customer growth is a big deal for the retailers.
- 50% retailers think brand awareness matters the most when it comes to retail loyalty solutions program
Quite similarly essential to the preceding 2 factors is the 3rd most important factor for retailer – brand awareness. Half of the retailers think that brand awareness can actually help their loyalty program in procuring good results.
Contact Yegertek for availing cutting-edge retail customer loyalty programs in UAE.
Statics Metric from : Retailmenot , smallbizgenius