UNIFIED CUSTOMER DATA AND 360-degree CUSTOMER VIEWS
Transform your customer data to drive understanding, reveal actionable insights, and personalize the connected customer experience.
CAPABILITIES OF DYNAMICS 365 CUSTOMER INSIGHTS
- Get deeper insights and richer profiles-
Bring together transactional, behavioral, and demographic data to create actionable insights and have a complete view of your customers.
- Optimize and orchestrate real-time customer journeys-
Use industry-standard recommendations to define your key performance indicators (KPIs) or apply your own custom KPIs to measure business success metrics and performance towards goals.
- Improve retention and loyalty-
Intelligently orchestrate personalized journeys across destinations including marketing automation, advertising, and customer engagement platforms from Microsoft and other service providers.
- Personalize B2B customer experiences and protect privacy-
Build customer trust and honor privacy on a consent-enabled customer data platform (CDP) with consent data that are automatically updated and harmonized across business workflows.
Get started with Dynamics 365 Customer Insights with us.